Blog

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How Brighton’s The Bike Tailor has set up shop in one of the coolest cycling showrooms in London

VIA is a mecca for cyclists, showcasing the best brands from around the world, all in one place, located in the iconic area of King’s Cross.
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The Bike Tailor’s tips for aero on a budget – with 220 Triathlon

Our pals at 220 Triathlon magazine are running an article in their May 2021 edition; their aim is to dispel the myth that being aero involves costly wheels and drag-cheating frames.
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Louis Hatchwell visits The Bike Tailor

Early in February 2023, sporting polymath Louis Hatchwell visited Stephen at VIA Kings Cross to optimise his cycling position.
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The Bike Tailor visits Silverstone to work with UK Ironman 2021 winner

Working in the bike fitting world you get to meet some fantastic people.
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WHAT HAPPENS WHEN YOU ORDER A CUSTOM BIKE FROM THE BIKE TAILOR?

Getting a custom-made bike should feel a bit like your wedding day (stay with us).
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The Bike Tailor’s tips for aero on a budget – with 220 Triathlon

Our pals at 220 Triathlon magazine are running an article in their May 2021 edition; their aim is to dispel the myth that being aero involves costly wheels and drag-cheating frames.
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Our latest shoot with Gee Milner Dream Builds

Over the last few months, we’ve been lucky enough to feature in some of Gee Milner’s Dream Build videos. Gee comes along and films us as we build bespoke bikes in our beautiful Stanmer Park workshop.
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gee milner films another dream build with The Bike Tailor

Built with the world’s finest components, the bike featured in this video is the Parlee Z-Zero. It’s a bespoke, carbon frame, handmade in the USA with componentry put together by us at The Bike Tailor.
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The Bike Tailor helps 2020 Triathlon magazine with Tri-Suit tests

A tri-suit is an all-in-one piece of clothing designed for people who take part in all three disciplines of a triathlon. It is flexible, hydrodynamic, and aerodynamic and includes a comfortable pad for the cycle leg of the race.